Posted by Bizcare on November 5, 2009 – 11:48 am
Here are a few facts about your business:
A- It is not (yet) listen on Fortune 500.
B- The owner, CEO, VP , marketing director are the same person, You.
C- It needs to acquire more customers, and definitely keep current ones.
D- There is no marketing budget per say.
This is exactly why as an entrepreneur you need to be creative in the way you promote your small business, so you can grow and afford to hire help, and have a marketing budget. “But, wait, you need to spend money to make money”, you say. That is correct, but in order to achieve your goal, you need not to spend tones of money all at once. Marketing is not an exact science, hence you do not want to go all in. You can simply start by spending under $100.00 for the right products.
Today’s tip: Use magnets.
A magnet business card is, well,a business card with a magnet strip on the back. You can think of it as a billboard that you can fit in your pocket, and share with prospects. Magnets have a pscychological effect. People somehow like to stick them to their office board, refrigerator, etc… hence they are constantly being reminded of your business in a passive format. Magnet business card usually come in a standard size (3.5″ by 2″), and the cost for 250 is about $49.95 + shipping cost. Magnets do not always have to be business cards. As the new year approaches, it would be a good idea to invest in magnet calendars for your customers.
Note: Send your small business tips to bizcare@bizcard.com
Posted by Bizcare on November 3, 2009 – 11:54 am
It may be small, but when you use it in restaurants, a restaurant business cards can become an all-powerful tool. Why is this so? This is because there are simply too many benefits that you can derive out of it, especially when you’re in the restaurant industry:
1. It can act as your small billboard. Do you hate your bulletin board right now? Does it look bulky to you? Then you better switch to a restaurant business card magnet. It’s practically small, so you can place it anywhere you want to and it doesn’t occupy too much space. What’s more, you will have a fun way of reminding one another about your responsibilities in the restaurants.
2. You can have a new cool way of announcing your business. Don’t ignore the kinds of tags you’re going to use for your takeout. Rather than settle for only a small piece of paper, which can get thrown away by your customers, why don’t you attach a restaurant business card magnet instead? It is very sturdy, so there’s practically no way that it will be easily torn off by anybody. And besides, who dares to throw away something professional-looking yet cool item like your business card magnet?
3. You will have an instant business card for your customers. Save the hassle of customers perpetually asking you about your contact number. You can simply attach the business card magnets at their tables and let them know that they’re free to take them once they’re ready to go out of the restaurant. By now, there’s hardly any way they’ll forget about your contact information, especially when they’re at home.
A restaurant business card magnet comes in different forms and sizes, and you can surely pick one that suits your restaurant image and brand. Of course, the best way to go is to have someone customize it for you.