One side effect of the recent economic downturn has been the pile-up of business cards for which there is no corresponding job. This has apparently left some to ponder the question of exactly what might be done with all those obsolete cards.
TheDailyGreen.com has a few creative ideas. Rather than simply throwing the cards away, they suggest a few ways to recycle them by replacing the out-of-date info.
While the eco-friendly aspect certainly appeals to us, as marketing professionals we also have to consider the limitations of such an approach. The question to ask yourself is who exactly are you going to give the cards to? If the answer is strictly friends and family, then you’re probably fine. But if you are going to use the cards for professional networking, or in your new job search, then you may want to consider the effect this might have on your appearance.
For better or worse, a professional appearance is more important than ever. If you apply for a new job and there are fifty other people competing with you for the position, you probably don’t want to be the only one with the bottom left side of your business card torn off.